To further immerse our newly launched brand in the fitness community, Shapewatch has recently joined IHRSA – the International Health, Racquet and Sportsclub Association, dedicated to serving the global health club and fitness industry.
IHRSA represents a worldwide community of health and fitness professionals supporting more than 8,000 clubs across 70 countries with events, publications and research to underpin the industry’s evolution and expansion.
“We believe it’s essential to be part of this longstanding, prestigious industry organisation,” said Jurjen Söhne, marketing director, Shapewatch. “IHRSA has an abiding commitment to the growth, protection and promotion of the health and fitness market as well as to the success of their members. Values that mirror our own.”
Shapewatch and IHRSA also share a passionate dedication to making the world a healthier place through regular exercise.
“For us, it’s through technology with our Shapewatch 3D body visualisation solution,” adds Söhne. “It captures key user biometrics to promote the adoption of habitual exercise that will lead to true behaviour change to help users achieve better health.”
With rapid developments in the technology arena, there are extraordinary opportunities to engage members, drive adherence and change lives. And, with its connections and resources that let members leverage such developments, IHRSA is helping shape the future of fitness.
“Shapewatch offers an accurate body visualisation and tracking tool that drives a highly personalised digital member experience for long-term behaviour change,” adds Söhne. “And, we look forward to delivering our technology and expertise to the fitness professionals and club operators who are part of the IHRSA community. In fact, we’re busy planning for the 2019 IHRSA Convention in San Diego where we will be debuting to attendees our new Shapewatch, the fitness industry’s first augmented reality progress tracking experience.”