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Newly launched Shapewatch offers 3D body visualisation for powerful user motivation and transformation

Fitness industry’s first augmented reality experience focused on changing body shape

October 11, 2018 – Newly launched Shapewatch, an innovative 3D body visualisation tool, enables users to scan their bodies, monitor key biometrics and see their body shapes in 3D, – making progress tracking toward their fitness goals via the Shapewatch app more real, motivational and empowering. Backed by international market leader Global Scanning, a company with over 30 years of scanning technology experience, and private equity firm Procuritas, Shapewatch digitally delivers a relevant data rich experience designed to continuously motivate members throughout their fitness journeys. Shapewatch includes both a kiosk and app. The Shapewatch kiosk is an automated self-serve unit that delivers scanning results in 60 seconds. The Shapewatch app, which lives on the user’s smart device, enables health clubs to offer members a detailed, accurate and highly visual account of their key biometrics – including body fat percentage, lean body mass and waist-hip ratio and much more so they can keep track of how their body changes as they progress in their workout regimens. Another key way Shapewatch motivates user transformation is through social sharing. With the app, users can post progress to their social networks using the fitness industry’s first augmented reality experience focused on changing body shape.

Additionally, its flexible design architecture enables health clubs to easily integrate Shapewatch’s functionality into their own club branded apps to ensure a seamless member experience both inside and outside the club, as well as provide fun, inspirational content on the user’s smart device.  

Unlike the existing solutions on the market today, Shapewatch is more efficient and effective – an evolution away from the inaccurate, inconsistent and invasive measurements common to many health, fitness and wellness practices. Advantages include:

- Scanning results that are obtained in 60 seconds
- Augmented reality avatars – the industry’s first
- User data access via the Shapewatch app
- Easy-to-interpret, recognisable measurements and biometrics
- Motivational community building among users


Further, intelligent software predicts future changes the user could experience, enhancing the motivational benefits of Shapewatch to a greater degree. This, along with body measurements and health data via detailed avatar representations, makes Shapewatch the ultimate in taking an animated 3D selfie. Launched for both the fitness and wellness industries ... for gyms, clubs, boutiques and studios, Shapewatch increases member engagement by making users accountable for their own goals and achievements through body composition tracking that shows health data results over time. For the wellness industry, Shapewatch provides a discreet, non-invasive consultation with consistent and accurate results that viscerally connects body composition to overall health effect.

“We put Shapewatch to the test through extensive trials in a well-known global gym franchise and the results were impressive.  It enables clubs to boost revenue and secondary spend because its powerful transformation tracking abilities add value to sell both PT and nutritional programs when users can connect actions with results. Available through simple rental agreements, clubs can either charge for Shapewatch use or offer it to members as a high-end value-add,” said Alan Louden, Shapewatch sales director.

“Shapewatch delivers on today’s tech megatrends ... the desire for quantifiable health data and body analytics as well as workout and weight loss app adoption. Using goal setting, gamification, social sharing and accountability – it harnesses the very digital experiences that are key to motivation. With an open API enabling app integrations and continual product development, as we gather more and more user data, Shapewatch intends to continually transform its digital experiences, much like the product itself transforms its users,” said Jurjen Söhne, Shapewatch Marketing Director.

About Shapewatch Backed by international market leader Global Scanning – with over 30 years of scanning technology experience – Shapewatch is an innovative 3D body visualisation tool which allows users to scan their bodies, monitor key biometrics and see their body shapes in 3D as well as track progress towards their fitness/wellness goals via the Shapewatch app. For further product information or to experience Shapewatch, please contact Alan at alan@shapewatch.com or enquiries@shapewatch.com or visit www.shapewatch.com

Media Contacts:
US: Michelle Moore,
Involve,
mmoore@getinvolve.com
Mobile: 614-633-8124

UK: Cheriee Wales,
Pocket Rocket Marketing,
cheriee@pocketrocket.marketing
Mobile: +44 7808 175221

2018年10月11日-新推出的Shapewatch是一款创新的3D身体可视化工具,它能让用户扫描自己的身体,监控关键的身体指标,并能在3D中看到自己的体型。拥有超过30年扫描技术经验的市场领导者Global Scanning,以及私募股权公司Procuritas的支持,Shapewatch提供了丰富数据健身体验,旨在持续激励会员健身之旅。Shapewatch包括一个硬件和应用程序。Shapewatch硬件是一个自动自助服务单元,能在60秒内提供扫描结果。Shapewatch app,用户的移动健身应用,使健身俱乐部为会员提供一个详细的,准确的和高度可视化的关键生物识别技术——包括体脂百分比、去脂体重和腰臀比值及更多,这样他们就可以跟踪他们的身体变化进展。Shapewatch激发用户的另一个关键方式是通过社交分享。有了这款应用,用户就可以通过健身行业首款关注体型变化的增强现实体验,在社交网络上发布进展。

此外,其灵活的设计架构使健康俱乐部能够轻松地将Shapewatch的功能集成到自己的俱乐部品牌应用程序中,以确保俱乐部内外无缝的会员体验,并在用户的智能设备上提供有趣、激励的内容。


与目前市场上现有的解决方案不同,Shapewatch更高效——它是对许多健康、健身实践中常见的不准确、不一致和侵入性测量方法的改进。优势包括:

-扫描结果,60秒获取
-增强现实化身-行业首推
-通过Shapewatch应用程序访问用户数据
-易于解释,易于识别的测量和生物测定
-促进用户之间的社交体验

而且,能在更大程度上体验Shapewatch的激励效果。这一点,再加上身体测量和通过模型的详细展示得到的健康数据,使Shapewatch成为拍摄3D动画自拍的终极手段。为健身和健康行业推出……对于健身房、俱乐部和工作室来说,Shapewatch通过对用户的身体数据进行跟踪,显示动态的健康数据,从而让用户对自己的目标和进步有全方位的了解,从而提高会员参与度。对于健康行业来说,Shapewatch提供了一种谨慎的、无创的数据咨询,其结果一致且准确,能将身体构成与整体健康效果联系起来。

Shapewatch在全球知名健身房进行了广泛试验,结果令人印象深刻。它使健身房能够增加收入,因为它强大的可视化追踪能力增加了健身房的价值,当使用者能将行动与结果联系起来时,能促销培训课程和营养品。通过简单的租赁协议,俱乐部可以对Shapewatch的使用收取费用,也可以作为高端增值服务提供给会员。

“Shapewatch提供了当今的科技大趋势……对健康数据和身体分析,以及锻炼和减肥效果的渴求。通过目标设定,游戏化,社交分享——并利用了数字体验,使得该体验成为激励的关键。Shapewatch拥有一个开放的API,能够实现应用程序集成和持续的产品开发,随着我们收集越来越多的用户数据,并不断改进其数字体验,就像产品本身改变了它的用户一样。”- Shapewatch营销总监Jurjen Söhne

关于Shapewatch由国际市场领导者Global Scanning-拥有超过30年的扫描技术经验。Shapewatch是一个创新的3D可视化工具,允许用户扫描他们的身体,监控关键的生物识别数据和查看3D体型,跟踪他们的健身健康目标的进展。更多产品信息和Shapewatch体验,请发邮件alan@shapewatch.com; enquiries@shapewatch.com或访问www.shapewatch.com

商业合作:
US: Michelle Moore,
Involve,
mmoore@getinvolve.com
Mobile: 614-633-8124

UK: Cheriee Wales,
Pocket Rocket Marketing,
cheriee@pocketrocket.marketing
Mobile: +44 7808 175221

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